A 5 -Year Production Partnership: Simplified Business Marketing (SBM)
Audio Production & Post Production | Video Editing and AI Montage | Graphic Design
Audio Production & Post Production | Video Editing and AI Montage | Graphic Design
Project Overview For over half a decade, I have served as the primary production partner collaborating with Mark Mokolu (CEO) of Simplified Business Marketing (SBM).
This long-term collaboration allowed me to develop a deep understanding of their brand voice, resulting in a cohesive suite of content delivered across three distinct phases.
The Project Architecture. The work was strategically divided into three specialised courses, each requiring a tailored approach to audio, video, and design:
Course 1 - Sales Consultant Training Essentials (In 6 Modules)
Course 2 - Advanced Sales Consultant in a Corporate Environment (In 6 Modules + Quiz and Role Plays)
Course 3 - Advanced Management in the Corporate World (In 4 modules and 42 Topics)
The Scope of Work The project spanned three distinct disciplines, allowing for tight integration between sight and sound.
1. Audio Production & Post-Production
Recording: Managed high-fidelity recording sessions to capture pristine source audio.
Editing & Restoration: Cleaned dialogue and tightened timing for maximum clarity and flow.
Sound Design: Created immersive sonic environments to enhance the narrative.
Music Editing: Curated and arranged musical beds to perfectly match the emotional arc of the content.
Mastering: Finalized audio levels to industry standards for consistent loudness across all platforms.
2. Video Post-Production
Video Editing: Assembled raw footage into compelling visual narratives, focusing on pacing and engagement.
Color Correction: Balanced visuals to maintain a professional, consistent look.
3. Graphic Design
Designed custom graphical elements to support the video content and reinforce SBM’s branding, ensuring a unified visual experience.
The Result By centralizing these services at Ampmix, SBM received a polished, professional final product without the friction of managing multiple vendors. The result is a seamless audio-visual package that effectively communicates their marketing message.
To maintain the highest industry standards over these five years, I integrated cutting-edge AI technologies into the Ampmix workflow. This ensured that even as project demands grew, the quality remained elite.
AI-Enhanced Audio Restoration: Used advanced neural network solutions to eliminate background noise and room reflections, ensuring every voiceover sounds like it was recorded in a treated studio—regardless of the original environment.
Intelligent Mastering: Leveraged AI-driven mastering suites to maintain consistent "Loudness Standards" (LUFS) across all three modules, ensuring a seamless listening experience from the first lesson to the last.
Video & Graphic Automation: Utilised AI for smart-cropping, automated subtitling for accessibility, and generative design tools to rapidly iterate on complex graphics as well as AI modelling, for the Upper Management modules.
"AI-assisted precision" "Neural audio restoration" "Intelligent workflow"